Date: October 19, 2012, 5:07:03 PM EDT
To: Every journalist in the known world (in Philadelphia)
Subject: TOWER INVESTMENTS, LLC TO UNVEIL PLANS FOR $700 MILLION RESORT AND CASINO COMPLEX ON SITE OF OLD INQUIRER BUILDING ON WEDNESDAY, OCTOBER 24TH, 5 - 8 pm
Folks, it's "true confession" time. Math has never been my strong suit. I misconstrued the numbers I was working with when compiling the Media Advisory you received from me earlier today, regarding the October 24th launch event for developer Bart Blatstein's spectacular new resort and casino complex to be built on the site of the former home of the Philadelphia Inquirer and Daily News. The actual estimated cost of the resort and casino is $700 million, not the $1 billion figure I'd used previously. I screwed up in not realizing that the additional $300 million I'd factored into the total project cost was, in fact, monies already committed by Tower Investments LLC to OTHER development projects in the same North Broad Street vicinity. I own this screw-up. I told you math wasn't my strong suit. I apologize for my error and ask that you correct the total project cost estimate to $700 million in all future articles, news accounts or postings about Tower Investments' planned resort and casino complex at 400 North Broad. I also look forward to seeing many of you next Wednesday evening as Bart unveils this amazing new project. Thanks. Have a good weekend.
For Tower Investments LLC
Sent via BlackBerry from T-Mobil
Subject: TOWER INVESTMENTS, LLC TO UNVEIL PLANS FOR $1 BILLION RESORT AND CASINO COMPLEX ON SITE OF OLD INQUIRER BUILDING ON WEDNESDAY, OCTOBER 24TH, 5 - 8 pm
TOWER INVESTMENTS, L.L.C.
LONG-RANGE MEDIA ADVISORY
DEVELOPER BART BLATSTEIN TO UNVEIL 'GAME-CHANGING' PLANS FOR A WORLD-CLASS RESORT AND CASINO COMPLEX IN PHILADELPHIA
Lavish Launch Party To Welcome 'Who's Who' Of City's Political, Business & Labor Leaders
WHO: Bart Blatstein, President and CEO of Tower Investments, Inc., developer of many signature projects in Philadelphia. He will be joined by many of the most prominent and influential political, business and labor leaders in Philadelphia.
WHAT: A lavish "Launch Party" to unveil Tower Investment's detailed plans to develop an unprecedented $1 billion resort and casino complex on the site of the former home of the Philadelphia Inquirer and Daily News (400 North Broad Street). Press and guests in attendance will be the first to view and hear about Tower Investment's dramatic development plans before they are submitted to the Pennsylvania Gaming Control Board (PGCB) prior to the November 15, 2012 deadline, the first step in the PGCB's awarding of a second casino license within the City of Philadelphia. The sheer size, scope and multi-faceted amenities of this unique resort and casino complex will make it a regional tourism attraction that will ignite other area development and push the prosperity and boundaries of Center City north on Broad Street. In addition to unveiling the design and development plans for the resort and casino complex, Tower Investments' also will reveal the name of the complex and its operations management partner.
VISUALS: High-definition architectural renderings of Tower Investments' spectacular resort and casino complex will be provided electronically to all media in advance of the launch event (embargoed from publication until 6:30 pm 10/24/12). The event also will feature a video presentation of the proposed project and enlarged, mounted photos featuring many of the signature components and design features of the project. Additionally, an audience of approximately 150 people, including many Philadelphia-area "movers and shakers" will be in attendance.
WHEN: Wednesday, October 24, 2012 from 5 - 8 pm. (Cocktail reception 5 – 6 pm. Presentation to immediately follow).
WHERE: Tendenza at the Piazza
969 North 2nd Street
Philadelphia, PA 19123
(Valet parking will be available).
RSVP: As we expect a full house, please RSVP via email ASAP to firstname.lastname@example.org so we may validate your media credentials in advance.
CONTACT: Tower Investments' Publicist Frank Keel at 484 410 4932 or email@example.com
Sent via BlackBerry from T-Mobile
Photo of Keel via Main Street Music.