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What Do You Think Of Philly's New "It's Not Rocket Science" Ad Campaign For Road Safety?

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Bike safety is easier than rocket science, says the city of Philadelphia in a new ad campaign. (Ok, but how is rocket safety?) Here are three ads about not getting run down by cars or mauling pedestrians. They are part of 19 different ads that will begin appearing on SEPTA buses, subways and bus shelters.
Poll results

· Philadelphia Rolls Out New Road Safety Education Campaign [Curbed Philly]
· Let's Watch Out For Each Other [MOTU blog]